Allah-Rakha Rahman is an Indian composer, singer-songwriter, music producer, musician and philanthropist. A. R. Rahman's works are noted for integrating Indian classical music with electronic music, world music and traditional orchestral arrangements. In 2009, Rahman on the Time 100 list of the world's most influential people. The UK-based world-music magazine Songlines named him one of "Tomorrow's World Music Icons" in August 2011. With an in-house studio , Rahman's film-scoring career began during the early 1990s with the Tamil film Roja. Working in India's film industries, international cinema and theatre, Rahman is one of the world's all-time best-selling recording artists. In a notable two-decade career, he has been acclaimed for redefining contemporary Indian film music and contributing to the success of several films. Rahman has become a notable humanitarian and philanthropist, donating and raising money for a number of causes and charities. Rahman's body of work for film and stage has given him the nickname of "the Mozart of Madras", and Tamil commentators and fans call him Isai Puyal